Because male skin is different to female skin, it benefits from a dedicated approach to skincare and from products that respect its unique biological attributes.
Careful shaving is important. Products with anti-bacterial ingredients are recommended.
Male skin benefits from quality products and an effective skincare routine.
Careful shaving is important, particularly for those with sensitive skin or skin conditions such as acne and Atopic Dermatitis.
Protect and lubricate the skin with shaving products. These should help the razor to glide smoothly over the skin to avoid nicks and cuts. They should also be mild and soothing for sensitive skin: harsh products can remove skin’s natural lipids which are already under pressure as the uppermost layer of skin cells are being removed. We also recommend shaving products that contain anti-bacterial properties to protect skin from shaving irritations.
Use a clean, sharp razor for the closest shave and to avoid razor burn or razor bumps.
Shave in the direction that hair grows, not against it.
Moisturizers and anti-ageing products for men should be light in texture. Rich and greasy products may not be well tolerated by skin sensitised by shaving.